The Redemption Project
Nonprofit | Bloomington, MN
Backed by robust data and a compassionate heart, The Redemption Project believes that attaining meaningful employment is integral to interrupting the cycle of re-incarceration in America. But where other programs and nonprofits focus on assisting those in prison after they get out, The Redemption Project aims to start forging relationships between businesses and incarcerated individuals before they finish their sentence. Inspired by their data and desire to break a damaging cultural cycle, we created a logo and supportive visual, web, and print pieces to help establish and expand a professional and hopeful identity.